#TBT (Throw Back Thursday) with Yemi Alade

Yemi Eberechi Alade, born 13 March 1989 and known professionally as Yemi Alade, is a Nigerian afropop singer, songwriter, actress and activist. Born to Yoruba father, who was a Police commissioner, and a loving Igbo mother, her music has been of influence in many African countries and the world, as she sings in six languages.


Yemi won the MTV African Music Awards for Best Female in 2015 and 2016 and was nominated for Artist of the Year in 2015, making her the first female to win the MAMAs for Best Female consecutively. In 2015, Alade was the first Nigerian female to be nominated for the MTV Europe Music Awards (EMAs) for Best African Act.
It is no surprise then, that she was a coach on season two of The Voice Nigeria.

Alade was recently among the forefront of artists and musicians from across the world to perform at The Global Goal: Unite For Our Future. This aimed to deliver COVID-19 tests and treatments, especially in the most remote places in Africa and across the world. She performed alongside Miley Cyrus, Shakira, J Balvin, Jennifer Hudson, Coldplay, Usher, Justin Bieber and Quavo.

As an activist, Yemi was appointed Goodwill Ambassador for the United Nations Development Programme (UNDP) in September 2020. She pledged with the UNDP that her focuses on Sustainable Development Goals would be on inequality, empowering women and creating awareness for the impact of global climate change.